Auditing Content
Before we create new pieces of interesting content for you, we must first evaluate the effectiveness of your current content. We want to make sure that we’re creating strong foundations to build upon, without a good foundation you cannot reach your true potential as a business.
Your existing content need to be easy to read as well as provide valuable information to your current readers as well as your potential audience. An assessment of what is currently there can help to identify any issues that you may be having with your content marketing. Issues can easily be fixed by our dedicated marketing team.
Creating Content
The creation of content doesn’t just involve a writer, it involves a marketer who understands your brand and the aims of your business. We want to create pieces of content that speak to your audience as well as help to improve your brand recognition and traffic statistics.
Currently our team both creates fascinating written articles as well as fact staggeringly beautiful data driven infographics, both of which not only help your brand awareness but can also boost your social media presence. Content needs to be helpful, insightful and factual; that’s why we do the necessary research to create only the finest articles and images.
Sharing Content
We won’t just create pieces of fantastic visual and written content, we’ll also spend time helping you to market them. Our team uses various marketing techniques such as email marketing and social media marketing to help boost the visibility of your posts, as well as drive more traffic towards your website.
Building great audience acquisition and retention are what help us to achieve amazing results. We will share your content to those who are most interested in reading it, not to those who are irrelevant or uninterested. Building up your perfect audience need not be difficult and we can help you to identify your audience by using superb content to catch and reel them in.
Content Management
Once your content is created you need the knowledge to be able to make it look visually pleasing to the reader. Not only that, but you also need to make sure you are regularly sharing high quality content to your audience, which is where we come in.
Our passionate team will create an editorial calendar for you using vigorous competitor analysis as well as their expert knowledge. On top of this our team is also able to upload articles into your CMS (Content Management System), making them look just as good as they read.