The Brief
RRC came to us to revamp their site which was beginning to show its age. They required something contemporary that focused on their incredible work without the site getting in the way as their old site was hard to navigate and not very user friendly.
Our Approach
We needed to make a wireframe of the website which allowed us to analyse and research how we could improve their navigation but also their user engagement. Plans were made, design mock-ups were created and sent to the client for approval. We had to make the website looks more professional and easier on the eye, so we focussed on gaining and creating high quality images for the entire site.
We then looked into the functionality of the website and the layout, which was fairly poor on the original site. We spent time tying to optimise the content and by working closely with the client we achieved this in a very short space of time. Not only was their site now more user friendly it was also more modern.
The Results
- An increase in conversion rates and user interaction
- The client is now able to easily upload content and images independently
- An elegant and image rich design to showcase their services